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Leah Borkin
Brand Identity
Freelance


An independent interior designer based in Brooklyn, Leah Borkin needed an identity that projected her aesthetic of contemporary, mid-Century modern American interiors and architecture as she sought to expand her base of residential and hospitality clients.


A bespoke typeface was developed as the central expression of this aesthetic, finding influence from revivalist Art Deco typography from the middle of the 20th Century. This was paired with a series of geometric patterns inspired by ceramic tile and timber flooring arrangements favored by the designer and featured in her work.

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